[2009-04-14] eArticle: Anxiety Attack
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| Successful ad mails and product pages are able to convey a powerful sales message ... The problem is, only a handful of people ended up buying ... [read more] |
[2009-03-09] eArticle: Relationship Marketing
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| . | ... with a little creativity you can harvest a lot more than any outreaching activities, and perhaps giving back to the community along the way ... [read more] |
| [2009-02-09] eArticle: Selling Small |
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| ... Small businesses, as a whole, is a heavy weight player just by themselves. As many medium/large corporations have found out in the past decade, selling to small businesses can indeed be very profitable ... [read more] |
[2009-02-02] eArticle: Put The CR Back To CRM
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| CRM, Customer Relationships Management, a.k.a. Sales & Contact Management. CRM is not just a tool, it's also a strategy and a methodology ... [read more] |
[2009-01-12] eArticle: The Heat Of Cold Calling
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| Simply put, when decision makers are bombarded by sales calls now-a-days, an ill prepared cold call session is a disaster by itself, and to further discourage you from doing it again ... [read more] |
[2009-01-05] eArticle: A Powerful Landing
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| Similar to the window display of a retail store, your landing page is one of the determining factors whether the visitors will come in to check out your products, or walk away to your competitors instead ... [read more] |
[2008-12-22] eArticle: A Short Burst Of Sales
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| . | The problems with sales promotions came from the myths that many of us wanted to believe - even thought these believes do not hold water ... [read more] |
[2008-12-08] eArticle: Shout, Shout, Let It All Out!
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| People, not just your customers, will always talk about and compare your company to your competitors, with or without the help of online forums and social networks. [read more] |
[2008-12-01] eArticle: Use Your Email Wisely
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| ... ... While direct mailing, email/newsletter, and online/website are too monologue, but they also provide a way for the audience to respond to the ad in one form or another ... [read more]
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[2008-11-24] eArticle: Measuring Your Closing Efforts
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| ... Since it costs to acquire leads and to guide your prospects through the sales funnel, it makes sense to measure your closing rate and revenue against your expenses ... [read more] |